brief: use the context of a modular letter construction to create a prototype for a modular font.
timeline: 2 weeks
Ideation
I knew the mechanic I wanted from the beginning. I wanted to create modules to function as ‘cutouts’ and embrace negative space (a huge part of my design school journey) rather than building up with the modules, you carve away.
As far as stylization, I wanted a retrofuturistic western inspired typeface. The words that I kept coming back to were: space cowboy.
Early Fabrication
The ‘base’ module went through several proportional adjustments.
early module systems 1
early module systems 2
Final Modules & Inverted Alphabet
Final Product
